| Schedule of Intangible Assets |
Intangible assets consisted of the following:
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June 30, 2024 |
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December 31, 2023 |
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|
Amortization
period
(years) |
|
Gross
amount |
|
|
Accumulated
amortization |
|
|
Net
amount |
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|
Gross
amount |
|
|
Accumulated
amortization |
|
|
Net
amount |
|
Trademarks |
|
10 |
|
$ |
23,410 |
|
|
$ |
(5,658 |
) |
|
$ |
17,752 |
|
|
$ |
20,710 |
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|
$ |
(4,487 |
) |
|
$ |
16,223 |
|
Franchise agreements |
|
7.5 – 10 |
|
|
54,800 |
|
|
|
(28,057 |
) |
|
|
26,743 |
|
|
|
57,700 |
|
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|
(29,990 |
) |
|
|
27,710 |
|
Reacquired franchise rights |
|
6.2 |
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— |
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— |
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|
— |
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|
|
137 |
|
|
|
(13 |
) |
|
|
124 |
|
Intellectual property |
|
5 |
|
|
671 |
|
|
|
(67 |
) |
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|
604 |
|
|
|
671 |
|
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|
— |
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|
671 |
|
Web design and domain |
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3 – 10 |
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|
425 |
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(360 |
) |
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|
65 |
|
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|
430 |
|
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|
(307 |
) |
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|
123 |
|
Deferred video production costs |
|
3 |
|
|
5,894 |
|
|
|
(3,908 |
) |
|
|
1,986 |
|
|
|
5,829 |
|
|
|
(3,698 |
) |
|
|
2,131 |
|
Other intangible assets |
|
1 |
|
|
560 |
|
|
|
(85 |
) |
|
|
475 |
|
|
|
560 |
|
|
|
— |
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|
|
560 |
|
Total definite-lived intangible assets |
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|
|
|
85,760 |
|
|
|
(38,135 |
) |
|
|
47,625 |
|
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|
86,037 |
|
|
|
(38,495 |
) |
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|
47,542 |
|
Indefinite-lived intangible assets: |
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|
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|
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Trademarks |
|
N/A |
|
|
72,607 |
|
|
|
— |
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|
72,607 |
|
|
|
72,607 |
|
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|
— |
|
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|
72,607 |
|
Total intangible assets |
|
|
|
$ |
158,367 |
|
|
$ |
(38,135 |
) |
|
$ |
120,232 |
|
|
$ |
158,644 |
|
|
$ |
(38,495 |
) |
|
$ |
120,149 |
|
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| Schedule of Anticipated Future Amortization Expense of Intangible Assets |
The anticipated future amortization expense of intangible assets is as follows:
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|
|
|
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|
Amount |
|
Remainder of 2024 |
|
$ |
5,698 |
|
2025 |
|
|
9,880 |
|
2026 |
|
|
7,477 |
|
2027 |
|
|
5,955 |
|
2028 |
|
|
5,750 |
|
Thereafter |
|
|
12,865 |
|
Total |
|
$ |
47,625 |
|
|